WOMEN OWNED & OPERATED BOUTIQUE FROM Coeur d'Alene, IDAHO.
WELCOME TO RUMOUR BOUTIQUE.
SHOP OUR FAVORITE COLLECTIONS
SHOP OUR MUST HAVE #OOTD'S
Shop the look
Shop the look
Shop the look
Shop the look
WELCOME TO RUMOUR BOUTIQUE
WHERE FASHION & FRIENDSHIP COLLIDE
At Rumour, we don't just sell clothing – we create a space for women to celebrate their individuality, cultivate their confidence, and connect with a community. Since 2015, Rumour has been a recurring happy place for so many women in beautiful Coeur d'Alene and beyond! It’s a place where shopping isn’t just about your wardrobe; it's about the experience, the feeling, and the people. When you shop with us, you're not just a customer; you're a member of the Rumour Girl Gang. We don't take your choice to support our boutique lightly, and as a token of our appreciation, we're committed to ensuring you feel the Rumour love with every interaction. From the moment you discover us, whether virtually or in-store, we aim to make it clear that you've found not just a place to buy clothes, but a sisterhood that is here to celebrate YOU!
FOR THE HOME
SHOP OUR HOME DECOR FAVES
JOIN IN ON THE FUN
IN-STORE EVENTS
Stay up to date with all our in-store events happening at our storefront!
Love from our customers ❤️
Rumour is absolutely amazing!!! Every time I come in you make me feel like a VIP always very helpful. I am so happy to support local your store is my #1 choice!!!
Love this boutique so much! The quality and selection is always so great! The staff is so wonderful and welcoming - always a fun time shopping here! Thanks so much Jonna & Ashley for helping me find these goodies!!
I love this store. Everyone is so helpful and nice. The clothing and unique home accessories are always displayed so beautifully!! Almost always leave the store with one or two items!! Today I left with three.
A great store for clothing, accessories and gifts! Everyone was super warm and welcoming - I felt like I had a personal stylist (which I desperately need) and couldn't be more pleased with my purchases. Great prices and quality, too.
By far my favorite local boutique! The staff is very friendly and helpful! They always have unique items that you don’t find at other stores. The boutique is always styled so beautifully and is very welcoming! This is where I go for gift buying too, something special for anyone on your list!